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Consuming Producers
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Book Chapter
Consuming Producers
2012
Overview
My local supermarket stocks over one hundred kinds of coffee from a dozen different suppliers. The products range from the instant freeze-dried coffees of global companies, through specialist coffees associated with specific regions, to fair-trade goods bearing social and environmental messages. These latter, niche-market coffees attract purchasers by distinguishing themselves from mainstream brands. In the case of Fairtrade coffee, certified by the Fairtrade Foundation and bearing its mark, the appeal is linked to development goals operating through a minimum price paid to producers, coupled with a social premium. Fairtrade Labelling Organizations International (the FLO) describe this as a ‘communal fund
Publisher
Berghahn Books,Berghahn Books, Incorporated
Subject
ISBN
9780857453426, 0857453424
