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Exploring the Effectiveness of Using E-Platforms in Promoting Tourist Destination
by
Kara, Ahlem
, Benahmed, Saadia
, Chemma, Nawal
in
الأماكن السياحية
/ الترويج السياحي
/ الجزائر
/ المنصات الإلكترونية
/ المواقع السياحية
2024
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Do you wish to request the book?
Exploring the Effectiveness of Using E-Platforms in Promoting Tourist Destination
by
Kara, Ahlem
, Benahmed, Saadia
, Chemma, Nawal
in
الأماكن السياحية
/ الترويج السياحي
/ الجزائر
/ المنصات الإلكترونية
/ المواقع السياحية
2024
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Exploring the Effectiveness of Using E-Platforms in Promoting Tourist Destination
Journal Article
Exploring the Effectiveness of Using E-Platforms in Promoting Tourist Destination
2024
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Overview
Our study aims to highlight the importance of using electronic platforms as a modern technique in promoting Algeria tourist destinations, and making them preferential by local and foreign tourists. In order to realize this study, we use analytical study approach, by analyzing the Algeriatours & Namlatic platform. The study based also the descriptive approach that deals with the definitions of the tourism, e-tourism and e-platforms and its effectiveness on promoting tourist destination. The study concluded with findings that e-tourism should be exploited through e-platforms, which were a promotional tool for Algeria's tourism sector, and that sales through e-platforms should be encouraged by reducing taxes and fees.
Publisher
جامعة عبد الحميد بن باديس مستغانم - مخبر البحث بوادكس السياسة الصناعية وتنمية المبادلات الخارجية
Subject
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