Journal Article

Economic Intelligence

Merras, Mohamed, Kaci, Nadjet

2025

Overview

Economic intelligence plays a pivotal role in enabling companies to methodically collect and rigorously analyse pertinent information about their environment, competitors, and market trends. EI is not just about gathering data; it also includes protecting important information and trying to influence the outside world. In this context, this study explores the impact of EI on competitivity and organisational performance. It is organised around, an initial section on the theoretical foundations of EI, drawing on the main theories of information, resources, decision making and networks. Next, we move on to the different components of EI and how EI plays a part in the analysis of the organisational environment, distinguishing between the macroenvironment and the microenvironment. Finally, the central section presents a comparative study involving two major organisations in the oil sector, which will enable us to better analyse the EI measures adopted by each organisation in strategic decision-making and to gain a competitive advantage.

• Publisher: جامعة طاهري محمد، بشار - كلية العلوم الاقتصادية والعلوم التجارية وعلوم التسيير
• Subject: إدارة المعرفة / الحوكمة المؤسسية / الذكاء الاقتصادي / الكفاءة الاستراتيجية