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Journal Article
PASTORAL / RURAL SMART TOURISM
2025
Overview
This paper is an attempt at establishing the features of a new type of tourism – pastoral/rural smart tourism. The authors present concepts such as smart, smart tourism, and smart tourism destination. They also show how to shift from smart city tourism to pastoral/rural smart tourism by using, just like in smart city tourism, innovation and technology to enhance tourist experience and promote sustainability – augmented reality, chatbots, digitisation, Internet of Things, and mobile applications. Great attention is also paid to pastoral/rural smart tourism variables. The materials used in this paper are from the last decade, which points to the increasing interest of researchers in smart tourism.
Publisher
Editura Eurostampa,Eurostampa Publishing House
Subject
