Asset Details
Do you wish to reserve the book?
Rewards for lodgers with an independent streak
Hey, we have placed the reservation for you!
By the way, why not check out events that you can attend while you pick your title.
Oops! Something went wrong.
Looks like we were not able to place the reservation. Kindly try again later.
Are you sure you want to remove the book from the shelf?
Rewards for lodgers with an independent streak
Do you wish to request the book?
Rewards for lodgers with an independent streak
Please be aware that the book you have requested cannot be checked out. If you would like to checkout this book, you can reserve another copy
We have requested the book for you!
Your request is successful and it will be processed during the Library working hours. Please check the status of your request in My Requests.
Oops! Something went wrong.
Looks like we were not able to place your request. Kindly try again later.
Newspaper Article
Rewards for lodgers with an independent streak
2010
Overview
Having a rewards system is important, said Jan Freitag, vice president for global development at Smith Travel Research. \"All the chains have rewards programs, and they are in an arms race over points,\" he said. \"Independent hotels can now say that we've got what you're looking for, and there's also something in it for you, the traveler.\" Points drive business, said Yogi Hutsen, chief executive of the Coastal Hotel Group, who signed up his hotels for Stash Rewards. \"Not giving points has been a drawback for independent hotels,\" he said. \"We can now compete head to head.\" Online booking sites \"have a gigantic market,\" Mr. [Eric Horodas] said. \"But I think this independent effort will grow, and the cost of capturing customers will come at a significantly lower cost.\"
Publisher
New York Times Company
Subject
