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Ipanema's new president eyes North American expansion
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Ipanema's new president eyes North American expansion
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Trade Publication Article
Ipanema's new president eyes North American expansion
2008
Overview
[Reza Mahdavi] says he's excited about his new role, and the opportunity to help grow Ipanema's global business. \"I always like a challenge, and to take a great European company and make it known in the U.S. is something I have never done,\" he says. \"I have always helped American companies to succeed anywhere else in the world, so this for me, is kind of taking a reverse path.\" \"We will definitely not deviate from our overall go-to-mark strategy, which for us has been to partner with telcos and telecom providers in different parts of Europe and Asia-Pacific,\" says Mahdavi, who is based in Ipanema's U.S. headquarters in Waltham, Mass. As managed services take off in the U.S., Ipanema estimates that about half of its revenue within three years will be derived from the North American market.
Publisher
Foundry
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