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THE MIGRATION TO PREMIUM TV
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Trade Publication Article
THE MIGRATION TO PREMIUM TV
2017
Overview
Brandt Varner, Vice President, TV Product Marketing, Samsung Electronics America: As consumers clearly see the benefit of 4K resolution in larger screens and the growing availability of content from streaming services, 4K Blu-ray players and, to an extent, cable providers, we see growth across the entire industry. [...]it's about designs that aren't just about the way the TV \"looks,\" but how it integrates with the home. Brinkman: When looking at LED televisions, Sony offers a variety of backlighting systems (Slim Backlight Drive, Full Array Local Dimming) that provide precise control of the backlight that, when coupled with Sony's X1 or X1 Extreme Video Processor (depending upon series) and Triluminous technology, deliver the best picture quality in the industry. When it comes to sound quality, all of Hisense's premium TVs include dbx-tv award-winning sound, which leverages Digital Signal Processing (DSP) that guarantees that the sound lives up to the dynamic TV picture.
