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التسويق الدولي = International marketing
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التسويق الدولي = International marketing
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التسويق الدولي = International marketing
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Book
التسويق الدولي = International marketing
2007
Available to read in the library!
Overview
يتناول كتاب التسويق الدولي من تأليف الدكتور رضوان المحمود العمر والذي يقع في 346 صفحة ماهية التسويق الدولي، وبيئة التسويق الدولي، واتخاذ قرار التصدير، ودراسة الأسواق الأجنبية واختيارها، وأساليب دخول الأسواق الأجنبية، ثم سياسة المنتج الدولي والتسعير في الأسواق الدولية، والتوزيع والترويج الدولي، وأخيرا التسويق الدولي عبر الإنترنت.
Publisher
دار وائل للنشر والتوزيع
Subject
ISBN
9957116738, 9789957116736
Item info:
2
items available
2
items total in all locations
| Call Number | Copies | Material | Location |
|---|---|---|---|
| HF 1416 .U43 2007 | 2 | BOOK | AUTOSTORE |
