Asset Details
Do you wish to reserve the book?
Applications of neuromarketing in the metaverse
Hey, we have placed the reservation for you!
By the way, why not check out events that you can attend while you pick your title.
Oops! Something went wrong.
Looks like we were not able to place the reservation. Kindly try again later.
Are you sure you want to remove the book from the shelf?
Applications of neuromarketing in the metaverse
Do you wish to request the book?
Applications of neuromarketing in the metaverse
Please be aware that the book you have requested cannot be checked out. If you would like to checkout this book, you can reserve another copy
We have requested the book for you!
Your request is successful and it will be processed during the Library working hours. Please check the status of your request in My Requests.
Oops! Something went wrong.
Looks like we were not able to place your request. Kindly try again later.
Book
Applications of neuromarketing in the metaverse
Available to read in the library!
Overview
\"Metaverse is opening new avenues of opportunities for product manufacturers as well as service providers, and with this focus in mind, our book proposes the scope and challenges that the application of Neuromarketing in virtual worlds face across the different disciplines and business segments. The immense growth potential currently untapped in the metaverse domain can be taken to a different level altogether with the help of neuromarketing applications. This book will strengthen the research in the following fields: 1. Establishing and Strengthening Brand Positioning among the target market in the virtual world through the application of neuromarketing principles and techniques 2. Boosting the creator's economy with a specific focus on establishing a direct channel of communication and interaction between different stakeholders in the ecosystem with the help of merging disciplines of metaverse and neuromarketing 3. Exploring consumer behavior and decoding their physiological and psychological responses in Metaverse Domain with the help of tools and technologies used in Neuromarketing\"-- Provided by publisher.
Publisher
IGI Global
ISBN
9781668481509, 9781668481516
Item info:
1
item available
1
item total in all locations
| Call Number | Copies | Material | Location |
|---|---|---|---|
| HF5415.12615 .A67 2023 | 1 | BOOK | AUTOSTORE |
