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Political metaphor analysis : discourse and scenarios
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eBook
Political metaphor analysis : discourse and scenarios
2016
Overview
This book explores the cognitively-oriented approach tometaphor studies, comparing it critically to other contemporary paradigms ofmetaphor in meaning. It incorporates cutting edge empirical data.In both semantics and cognitive linguistics, metaphor has gained central statusover the past decades, chiefly on account of Lakoff and Johnson's 1980 book Metaphors We Live By, which has become astandard point of reference.Rather than advocating a 'pick and mix' combination of cognitive attitudes withtheory and data from other paradigms, the book argues for the methodologicallyreflective comparison of theory traditions and acknowledgement of theirstrengths and weaknesses. This criticalreflection on metaphor is an essential read for students of metaphor at anadvanced undergraduate or postgraduate level. Each chapter outlines areas for further reading and research, and thebook is built around data drawn from a multilingual research corpus ofmetaphors compiled from existing research, other corpora and internet data.
Publisher
Bloomsbury Academic, an imprint of Bloomsbury Publishing Plc,Bloomsbury Publishing Plc,Bloomsbury Academic,Bloomsbury
Subject
ISBN
1441160663, 1441198172, 9781441198174, 9781441160669
