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eBook
Anime’s Media Mix
2012
Overview
In Anime’s Media Mix, Marc Steinberg convincingly shows that anime is far more than a style of Japanese animation. Engaging with film, animation, and media studies, as well as analyses of consumer culture and theories of capitalism, Steinberg offers the first sustained study of the Japanese mode of convergence that informs global media practices to this day.
Publisher
University of Minnesota Press
Subject
/ Animated films -- Japan -- History and criticism
/ Animated television programs
/ Animated television programs -- Japan -- History and criticism
/ Asian
/ Cartoons
/ Character merchandising -- Japan
/ Comic books, strips, etc. -- Japan -- History and criticism
/ Comic strip characters -- Japan
/ Comics
/ Japan
/ Media
/ Toys
ISBN
081667549X, 9780816675494, 9780816675500, 0816675503
