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A complexity management approach to servitization: the role of digital platforms
by
Ardolino, Marco
, Saccani, Nicola
, Eloranta, Ville
in
Adaptation
/ Augmented reality
/ Big Data
/ Complexity
/ Computer platforms
/ Customer services
/ Digital technology
/ Internet of Things
/ Manufacturers
/ Manufacturing
/ Marketing
/ Operations management
2021
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A complexity management approach to servitization: the role of digital platforms
by
Ardolino, Marco
, Saccani, Nicola
, Eloranta, Ville
in
Adaptation
/ Augmented reality
/ Big Data
/ Complexity
/ Computer platforms
/ Customer services
/ Digital technology
/ Internet of Things
/ Manufacturers
/ Manufacturing
/ Marketing
/ Operations management
2021
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Do you wish to request the book?
A complexity management approach to servitization: the role of digital platforms
by
Ardolino, Marco
, Saccani, Nicola
, Eloranta, Ville
in
Adaptation
/ Augmented reality
/ Big Data
/ Complexity
/ Computer platforms
/ Customer services
/ Digital technology
/ Internet of Things
/ Manufacturers
/ Manufacturing
/ Marketing
/ Operations management
2021
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A complexity management approach to servitization: the role of digital platforms
Journal Article
A complexity management approach to servitization: the role of digital platforms
2021
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Overview
PurposeThis study aims to enhance the theoretical foundations of servitization research by establishing a theoretical connection with complexity management. The authors develop a conceptual framework to describe complexity management mechanisms in servitization and digital platforms' specific role in allowing synergies between complexity reduction and absorption mechanisms.Design/methodology/approachA theory adaptation approach is used. Theory adaptation introduces new perspectives and conceptualization to the domain theory (servitization, with a focus on the role of digital platforms) by informing it with a method theory (complexity management).FindingsThis study provides four key contributions to the servitization literature: (1) connecting the servitization and complexity-management terminologies, (2) identifying and classifying complexity-management mechanisms in servitization, (3) conceptualizing digital platforms' role in servitization complexity management and (4) recognizing digital platforms' complexity-management synergies.Originality/valueThis study highlights that by using digital platforms in servitization and understanding the platform approach more thoroughly, companies can gain new capabilities and opportunities to manage and leverage complexity.
Publisher
Emerald Publishing Limited,Emerald Group Publishing Limited
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