Asset Details
Do you wish to reserve the book?
Practitioners’ perspectives on unintended effects of illicit drug use prevention public service announcements in Australia
Hey, we have placed the reservation for you!
By the way, why not check out events that you can attend while you pick your title.
Oops! Something went wrong.
Looks like we were not able to place the reservation. Kindly try again later.
Are you sure you want to remove the book from the shelf?
Practitioners’ perspectives on unintended effects of illicit drug use prevention public service announcements in Australia
Do you wish to request the book?
Practitioners’ perspectives on unintended effects of illicit drug use prevention public service announcements in Australia
Please be aware that the book you have requested cannot be checked out. If you would like to checkout this book, you can reserve another copy
We have requested the book for you!
Your request is successful and it will be processed during the Library working hours. Please check the status of your request in My Requests.
Oops! Something went wrong.
Looks like we were not able to place your request. Kindly try again later.
Journal Article
Practitioners’ perspectives on unintended effects of illicit drug use prevention public service announcements in Australia
2024
Overview
Public service announcements (PSAs) or campaigns aimed at preventing harm can inadvertently risk creating additional harms. It remains unclear whether these unintended effects are considered during campaign development, if risk mitigation strategies are implemented, or how professionals involved perceive these issues. It is in the context of illicit drug use prevention PSAs that our research investigates and explores the perspectives of practitioners—health support professionals and advertising campaign designers and creators. Semi-structured expert interviews were conducted to capture and synthesize practitioners’ perspectives which were then analysed by applying a framework to address the unintended effects of public health interventions. The results indicated that practitioners from both sectors are aware of unintended harms but place varying levels of importance on different aspects. In the case of illicit drug prevention PSAs, incorporating practitioners’ perspectives in campaign development may result in mitigating the risk of potential unintended harmful effects.
Publisher
Oxford University Press
Subject
