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Social Norms Research in College Health
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Journal Article
Social Norms Research in College Health
2000
Overview
Social norms strategies in examining college health behavior have become popular and well-accepted. There is substantial variation in the understanding, application, and nature of social norms approaches. This paper introduces four articles on social norms research in college health that address: binge drinking prevalence; substance abuse prevention; drinking among athletes; and binge drinking among resident freshmen. (SM)
