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First Orion Lets Firms Reach Customers
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Journal Article
First Orion Lets Firms Reach Customers
2023
Overview
(First Orion research shows that 90% of consumers are comfortable with answering a branded call.) \"Three or four years ago, we thought [calls] were going to be completely fading away. (First Orion conducted the tests on a pro-bono basis.) Imagine the branded technology being used in remote villages in East Africa to alert residents that medicine had arrived in the nearest town, ensuring the populations received the drugs and also that people did not have to waste time traveling dozens of miles over treacherous terrain for a delivery that might not be there. (Smartphone adoption is nearly as prevalent in the developing world as it is in countries like the U.S.) International nonprofits and other aid organizations working with vulnerable groups could take advantage of the technology to save time and resources and to make sure the people they're helping receive exactly the information or assistance they need when they need it the most.
Publisher
Journal Publishing, Inc,Arkansas Business
