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Digital Empowerment and Indian Handlooms: Case-based Policy Recommendations
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Digital Empowerment and Indian Handlooms: Case-based Policy Recommendations
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Digital Empowerment and Indian Handlooms: Case-based Policy Recommendations
Digital Empowerment and Indian Handlooms: Case-based Policy Recommendations
Journal Article

Digital Empowerment and Indian Handlooms: Case-based Policy Recommendations

2021
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Overview
A three-pronged social policy intervention model based on access, education, and engagement involving public–private partnerships, which may substantially enhance digitalisation of indigenous business models and digital empowerment of communities engaged in such professions, is recommended. Each 10% increase in internet penetration in emerging economies raises the per capita GDP by 1.2% (WEF 2015); however, access to the internet does not immediately lead to productive use because the target groups lack awareness and motivation. The spread of internet connectivity is impeded by demographic factors (Chen and Wellman 2005), the shortage of human capital and lack of demand (Park 2017), a lack of skills (Bornman 2016), poverty (Eisenman 2018), and attitudinal issues (Van Dijk 2017). The DCDP provides the handloom community low-cost wireless internet access and supplementary training in digital education and business.