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Deepfakes are here: Heres how plumbing and HVACR companies can prepare
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Trade Publication Article
Deepfakes are here: Heres how plumbing and HVACR companies can prepare
2024
Overview
Company leaders can do this by listing potential deepfakes thai could damage Iheii reputations and then create an appropriate company response foi each one in case the incident actually happens. Some examples of damaging deepfakes could be scenarios that include; security risks for homeowners, damage to property, misrepresentation of before and after results or fake testimonials or reviews. Additionally, many of these companies restrict their products to government or university research, while others focus on enterprise clients, like insurance companies, for fraud identification.
Publisher
BNP Media
Subject
